10 minutes read
Shopping online has become an increasingly popular choice for customers as it offers convenience, a wide selection of products, and competitive prices. As a shop owner, it is important to have features in your Shopify store that not only make the customer experience more enjoyable but also increase conversions and customer loyalty.
Here, we will discuss some expert-recommended features to have in your Shopify store that can help to do just that.
1. Order Tracking
Order tracking is a must-have feature for any eCommerce store. It allows customers to easily track the progress of their orders from the moment they are placed to when they are received. With order tracking, customers can find out when their order is expected to arrive and see if it’s been shipped yet, making the entire purchase process much easier and more efficient.
2. Web Push Notifications
Web push notifications are a great way to communicate with customers. They allow you to send updates about their orders, new products, and promotions directly to their browser. This helps to keep customers engaged with your store and reminds them about any new products or sales you may be having.
3. Wish Lists
Wish lists are a great way to encourage customers to make purchases from your store. With a wish list, customers can save products they’re interested in and then easily purchase them when they’re ready. This helps to increase sales and encourages customers to return to your store more often.
Reviews are a great way to build trust with your customers. You can show potential customers that your store is reliable and trustworthy by allowing customers to leave reviews about their experience with your products and services.
Reviews also help you to understand what your customers like and don’t like so that you can make the necessary changes to give them the best shopping experience possible.
5. Loyalty Program
A loyalty program is one of the most important features to have in your Shopify store. It encourages customers to keep coming back to your store by offering rewards for their loyalty. Customers can earn points for completing various activities such as registering for an account, purchasing items, or referring friends. You can then use these points to offer discounts or other rewards. This is a great way to build customer loyalty and keep them coming back for more.
6. Sort and Filter
A sorting and filtering feature is essential for any successful Shopify store. It helps customers quickly find the products they’re looking for by allowing them to sort and filter products by various criteria such as price, color, size, and more. This makes it easier for customers to find the items they need and increases their chances of purchasing.
7. AI Chatbot
AI chatbots are becoming increasingly popular and can be a great addition to any Shopify store. They can help customers with product recommendations, answer questions, and provide helpful advice. This can reduce the time you spend interacting with customers and free up your time to focus on other aspects of your store.
8. Multiple Payment Options
Multiple payment options are essential to ensure your store is accessible to as many customers as possible. It’s important to offer a variety of payment options, such as credit cards, debit cards, PayPal, Apple Pay, and more. This will make it easier for customers to complete their purchases and increase their chances of purchasing from your store.
By having these expert-recommended features in your Shopify store, you can ensure that your customers have a positive shopping experience. Not only will this help to increase sales, but it will also help to create trust and loyalty with your customers.
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